Corporate Social Responsibility
As a large employer, it is vital that we ensure we make a direct contribution to the community in which we operate. We have been a member of Business in the Community for a number of years and have developed a corporate social responsibility strategy covering a number of elements.
Over the years Norse have won a number of accolades for our commitment to CSR. As recently as 2008 we were awarded the EDP Business Award for Community Impact, BITC award for Most Innovative New Programme, and our HR Director, Tricia Fuller, was appointed the Prince of Wales’ Ambassador.
> Success for Norse CSR strategy
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There are a number of strands to our CSR strategy;
(I.) Our Community Fund - This is where staff who are involved in a community project; such as a club, charity or environmental cause, can make a request for financial support. Over the years we have supported a number of projects; from those where staff are involved in environmental projects, to sports teams, and setting up a bursary for Norfolk Schools Sailing Association providing children who wouldn’t normally have a chance to sail an opportunity to try it free.
(II.) Pro Help - Business in the Community (BITC), of which Norse is a member, has set up Pro Help; a scheme that helps co-ordinate the work of companies prepared to provide professional help to charities. Norse provides a range of help to these charities.
(III.) We have a number of placement programmes where we offer employment opportunities to organisations trying to help people back to work. In the past year we have had more than 70 placements, turning a large number of these into permanent work. This makes a real difference to people who struggle with finding employment. We have also set up a joint venture with Meridian East to help find meaningful work for their clients.
Norse supporting Norfolk’s Rising Stars
Norse is one of the three main sponsors of Norfolk County Council’s initiative to help the region’s most promising athletes and cultural stars of the future achieve their goals.
As part of the ‘Norfolk Sport and Culture Foundation funding programme, set up in 2008 to support young people between the ages of 14 and 25, Norse are sponsoring five local youngsters who are looking to break into the big time.
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